Joanna Yarrow
Chief Impact Officer
Humannature-Places
Joanna Yarrow is the Chief Impact Officer at Human Nature, a sustainable placemaking company dedicated to designing, building, and operating places that make sustainable living easy and attractive.
Previously, Joanna served as the Global Head of Sustainable & Healthy Living at IKEA, where she led initiatives to make sustainable living affordable, attractive, and accessible worldwide. She has also held leadership roles at M&C Saatchi Group, co-founding M&C Saatchi LIFE, a strategic creative consultancy focused on mainstreaming sustainable living.
With over 25 years of experience in sustainable business, Joanna has worked across various sectors, including retail, communications, and urban development. She is a founding partner of Beyond Green, a sustainability consultancy, and has authored several books on sustainable living. Joanna is also a trustee of the Human Nature Places Foundation and serves on P&G’s Global Sustainability Advisory Board.