Steve Potts

Managing Director, Beyond the Bottle

Speaker website

Speaker Bio

“Steve joined Britvic as Chief Information Officer in 2014 and became a member of the Executive
team in June 2018, taking on additional responsibility for Britvic’s digital transformation.
From October 2020, Steve was appointed Managing Director, Beyond the Bottle, Britvic’s forward-
thinking approach to the future of dispense. At the heart of the strategy sits Aqua Libra Co, offering
state-of-the-art taps dispensing boiling, chilled and sparkling water. Utilising Britvic’s expertise in
flavour and dispense equipment, the brand is developing owned technology and enabling consumers
to lead healthier, more sustainable lives – playing a pivotal role in Britvic’s sustainability journey.

In addition, Steve runs Britvic’s Group Procurement Function – focused on establishing a sustainable,
fair and robust approach to procurement that delivers value for its suppliers, helps grow the
business, and realise its vision to be the most dynamic soft drinks company, creating a better
Prior to joining Britvic, Steve was at Marks & Spencer plc where he was responsible for IT for UK
stores, the international businesses in more than 40 countries, and the critical commercial and
supply chain systems used across the food business. Earlier in his career, he worked for Procter &
Gamble and Reckitt Benckiser where he performed a number of director-level roles within IT, and
was CIO at Tarmac Group, where he combined running the IT function with the Programme Director
role of Tarmac’s Business Transformation Programme.

Previous article

Gnisha Bevan

Next article

Noel Dickson