April 15, 2025
Author: Freddie O'Shea
Blue Earth and 1% for the Planet Announce Strategic Partnership to Accelerate Impact for People and Planet
London, UK – April 2025 – Blue Earth Summit is proud to announce a strategic partnership with 1% for the Planet, a global organisation that certifies businesses committed to donating at least 1% of annual sales to environmental causes. This milestone collaboration will see 1% for the Planet join as Presenting Partner across the entire 2025 Blue Earth event series: Blue Earth Summit, Blue Earth Forum, BE Futures, and BE100.
At a time when the world’s environmental and social challenges demand collective action, this partnership brings together two purpose-driven organisations united by one goal: to unlock corporate capital, community, and ideas to regenerate the natural world.
A Shared Mission
Blue Earth Summit exists to reimagine the role of business in tackling the climate crisis, connecting purpose-led businesses with investors, policymakers, and changemakers ready to back them. 1% for the Planet, founded by Patagonia’s Yvon Chouinard, is a powerful global movement that has certified over $700 million in environmental giving from thousands of businesses in more than 100 countries.
Together, this partnership will:
- Elevate and amplify the stories of impact-driven founders
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Connect members of 1% for the Planet to a community of investors, funders, and collaborators
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Showcase environmental innovation across all Blue Earth stages and event activations
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Catalyse corporate giving by connecting capital to high-impact environmental organisations
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Create space for dialogue, storytelling, and collaboration at a systems level
Why This Partnership Matters
While 80% of consumers say they consider sustainability in purchasing decisions, less than 2% of global charitable giving currently goes to climate causes. This disconnect reveals both a market opportunity and a moral imperative.
1% for the Planet provides businesses with a structured, credible and globally recognised way to commit 1% of their annual revenue to environmental solutions, through certified donations, in-kind contributions, and volunteer hours. Meanwhile, Blue Earth Summit brings together a cross-sector ecosystem of over 7,000 leaders, innovators, and investors dedicated to building a regenerative economy.
As Presenting Partner, 1% for the Planet will:
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Curate programming on environmental impact and business accountability
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Spotlight member companies and their giving journeys
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Host activation zones to connect with purpose-led brands and Summit attendees
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Engage in BE100 judging, thought leadership, and main stage conversations
Team Quotes
“This partnership couldn’t be more aligned. Blue Earth Summit is about transforming the way the world works—and 1% for the Planet provides the credibility, community, and certification that help businesses deliver on their sustainability promises. Together, we’re building a movement of action, not just ambition.”
— Guy Hayler, Co-Founder & CCO, Blue Earth Summit
“We are thrilled to partner with Blue Earth. Their focus on convening business leaders, investors and entrepreneurs around purpose-led innovation mirrors our mission to accelerate positive corporate environmental impact through credible annual commitments. This is about building bridges between purpose and profit, and moving faster—together.”